Are you tired of one off business deals? Then switch to Customer Profiling.

Step 1:Identify your target accounts

To start the your customer profiling process, we will gather information from you about the best accounts that suit your marketing goals and conduct an in-house research on those accounts. With your input and our research we will arrive at a target account prototype

which would contain information on the industry type, their annual revenue, employee size, location etc., of the companies that are the best fit for your solution/product/service.

Step 2: Create Your Ideal Customer Profile

In this step, we will expand your target accounts/company profiles to find out the key stakeholders and decision-makers involved in the sales and buying process. Through this, we would accumulate information from you about your buyer personas and create a customer profile prototype. Once we've done that, we'll juxtapose the target account prototype and the customer profile prototype and create the ideal customer profile around which the list is to be built.